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Hershey craves more consumers' attention

Lost impulse buys have slowed sales below expectation last year

EAT ME: Hershey has sponsored research into what makes the world's shoppers reach for chocolaty gratification.


ONLINE shopping, curbside pick-up and self-checkout aisles have made it quicker and easier than ever for Americans to buy the things that they need. That is a huge problem for the candy and chocolate industries, which have made billions over the years off waits at the register