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Jokowi taps Ma's guidance to make giant digital jump

McKinsey estimates value of Indonesian e-commerce could rise by as much as US$15b in next three years

Mr Ma is being asked to advise Jakarta on how to supercharge online retailing in the country.


IN a testament to the rising consumer potential of the world's No 6 emerging market, Indonesia's President Joko Widodo has tapped for guidance the king of Chinese e-commerce: Jack Ma.

Jokowi, as Indonesia's leader is known, further intensified the buzz surrounding his