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The 'Green' gap isn't just a concern for environmentalists; many of the world's leading corporations are staking their futures on the bet that sustainability will become a major driver of mainstream consumer purchase behaviour.
Green Company of the Year, HP Inc surely has figured out how to close the gap and demonstrates the perfect example of going green done right.
HP Inc delivers a comprehensive portfolio of products, software, and services, providing innovative, transformative solutions for the complex challenges facing its customers and society.
Because the HP global business incorporates the production and shipping of Information Technology products around the globe, the business has an impact on society and the environment on a human, economic and environmental level. HP takes this impact very seriously.
HP's environmental responsibility builds on a commitment articulated in its company objectives in 1957, and has reaffirmed it every year since.
In order to lessen its impact on the environment, HP integrates sustainability into its business strategy, believing that understanding environmental impacts across its value chain is the first step towards taking meaningful action.
The key steps HP makes to instil environmental consciousness across its value chain include choosing the right partners, setting standards, enabling, and rewarding them.
HP also strives to lead by example with energy efficiency programmes, transportation initiatives, worker-empowerment programmes, transparency, and communication internally, with partners, and with the general public.
In keeping with this, HP is driving towards a circular approach across its value chain, reflected in the company's products and initiatives, including the print supplies Closed Loop recycling programme, the use of recycled content in hardware, HP Managed Print Services, innovative packaging and designs, and HP reuse and recycling options.
For HP, sustainability, efficiency and profitability go hand in hand. Up until the turn of the millennium, its corporate citizenship was not actively publicised. HP's focus on its social and environmental responsibilities was not for publicity, it was simply just the right thing to do.
However, as issues like climate change and global supply chain responsibility became more prominent, customers began to choose HP products and service because they felt HP helped them reduce energy consumption, conserve materials and save on operational costs.
Its strong sustainability stance has worked in HP's favour, with partners and customers seeing the benefits of the brand's green processes, not only from an overall sustainable living perspective, but also a business perspective.
With HP, partners and customers benefit from reduced cost structure, improved and simplified end-of-life product disposal, as well as compliance with local government and regulatory laws.
A further plus of doing business with HP is that partners find HP's environmental practices and policies help them to save money from energy expense.
Seagate Technology, a HP supplier, used 11 per cent less energy in 2013 to produce hard drives compared to its 2008 baseline. This achievement has spurred it to reduce the energy use of its facilities: the Seagate factory in Penang, Malaysia, is saving more than 265,000 kWh annually, and a site in Singapore has reduced energy use by almost 967,000 kWh per year, a total of 1.23M kWh energy savings annually from these sites alone.
By 2020, the company aims to reduce its first-tier manufacturing and products transportation-related GHG emissions intensity by 20 per cent in comparison to 2010. They are well on their way to achieve that goal. By the end of 2014, HP helped suppliers prevent nearly 600,000 tonnes of CO2e (30 per cent of HP's two million tonnes target).