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The complaining customer - a potentially happy one

Singapore's national customer satisfaction in ISES survey hits all-time high in 2014, even as complaints rates rise.
Tuesday, April 28, 2015 - 05:50

THE "champion grumblers" among Singapore's customers made themselves heard last year, pushing the national complaints rate up. But customer satisfaction also soared to its highest level yet, said the Institute of Service Excellence (ISES) at the Singapore Management University, which tracks both