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Expanding beyond Singapore

The Little Red Dot is, well, too little for companies looking to expand abroad. Technology is a great aid to that path, but beware the potholes
Tuesday, May 16, 2017 - 05:50

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Deborah Heng says businesses will be less vulnerable to periodic fluctuations and downturns if they have more than one marketplace.

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Desh Balakrishnan says knowing the rules and requirements of doing business overseas is key, along with the break-even point.

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William Chew says the Internet is a fantastic platform to introduce, demonstrate and sell one's products and services.

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Liaw Kok Eng says companies should decide whether to grow organically or speed up progress overseas via a local partner.

THERE has been a clarion call for more Singapore businesses to internationalise, expanding beyond the home market. The Business Times posed questions to industry leaders to understand the opportunities and pitfalls behind going abroad.

Roundtable participants:

sentifi.com

Market voices on:

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