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A SPECIAL FEATURE BROUGHT TO YOU BY THE DUTCH COALITION FOR SUSTAINABILITY AND HEINEKEN

Cheers to a better brew

International brewer Heineken is on a mission to make the world better for generations to come.

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Partygoers at ZoukOut 2013 saw a sunrise powered by themselves - the more they danced, the brighter the Heineken ''sun'' and therefore, the more spectacular the sunrise

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''We have made it a business priority to inspire and engage our employees to build a business that is designed to succeed for the future.'' - Roland Pirmez, president, Heineken Asia-Pacific

AS one of the world's leading brewers, Dutch group Heineken has made it a priority to ensure that its products are made and consumed in a responsible manner.

To meet this goal, the company launched in 2010 an initiative known as Brewing a Better Future, which sets out its long-term

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