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A clear corporate purpose is key to outperforming rivals

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At this year's WEF, four findings were revealed on how leading firms are transforming with a purpose to drive innovation and growth.

CURRENT global realities have changed the game. Today, the corporate capacity for innovation and transformation defines its ability to thrive. Yet, transformation is beyond just better products and services. An evolving view of the corporation's role increasingly emphasises the corporation as a

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