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Ascott partners SMU to launch first living lab

Serviced residence firm's newest brand, lyf - designed for and managed by millennials - will be field-tested

Clockwise from left: Guest-of-honour Mr Ong Ye Kung, Minister for Education (Higher Education and Skills) and Second Minister for Defence, joining Ascott's Mr Lee, CapitaLand's president and group CEO Mr Lim Ming Yan, lyf staff as well as SMU students for a game of foosball.


CAPITALAND'S wholly owned serviced residence business unit, The Ascott Limited, has launched its first living lab to field test its newest brand, lyf, that is designed for and managed by millennials, in partnership with the Singapore Management University (SMU).


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