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Growing through value creation

Superworld Holdings believes that the key to sustainable growth is product development and innovation.

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Mr Chen says: "In today's market, most companies do not single-source their components. This is why we need value-added products."

IT is Superworld Holdings' focus on innovation that has led to its evolution from a small trading firm to become an established global supplier of electro-magnetic components such as transformers, connectors and cables. These are needed in everyday electronic end-products such as laptops and

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