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China firms help punters bet on World Cup

Alibaba, Tencent link up with govt lotteries; insurer offers policy offering Taobao credit

Beijing CHINA'S Internet giants and insurance companies are finding ever more innovative ways to get around the country's strict betting laws and reap a payout as fans wager billions on the World Cup. Gambling is banned in China, except where it is run by the government or the proceeds donated

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