You are here

Honda faces long haul to recoup its jet development costs

A consultant reckons it has likely spent roughly US$1b on the jet programme since the early 2000s
Tuesday, March 28, 2017 - 05:50

Mr Fujino says: "The Hondajet is meant to evoke the image of being the sportscar of business jets. We wanted it to have the 'wow' factor of a beautiful car."


AFTER three decades building an airplane from scratch, Michimasa Fujino, 56, chief engineer of the Hondajet, might have to reach a ripe old age to see Honda Motor Co's pet aviation project recoup its development costs.

Honda has declined to reveal the costs, but the carmaker

Market voices on:

Pair your daily business read with the perfect cup of espresso.

Subscribe to The Business Times today to receive your very own Nespresso Inissia coffee machine worth $188.

Find out more at

Powered by GET.comGetCom