You are here

Breeding luxury

It's not enough for luxury brands to snap up big-name designers with cool cachet. These days, major houses are investing in far less glamorous businesses - including flowers, hides and even livestock. By May Yip
Saturday, July 26, 2014 - 06:00

IT'S not enough that the storied Ermenegildo Zegna Group is the sixth largest luxury company in Italy - thanks to its sales of upscale men's suits. Its latest accolade is, however, a little less sexy-sounding: The 104-year-old house is now an official wool grower. Earlier this month, the