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Comcast invests in Universal theme park chain by the billions

But it could be moving too fast and disregarding the perennial problems that have plagued the industry

Tue, Aug 04, 2015 - 5:50 AM

Working with JK Rowling, Mark Woodbury, president of Universal Creative, the company's theme park design group, created an immersive 20-acre "land" in Orlando dedicated to Rowling's wizarding world.

PHOTO: BLOOMBERG

Orlando, Florida

THE Universal theme park chain was the last thing Comcast was interested in when it bought NBCUniversal four years ago. Endless upkeep? Endless spending on new rides? Endless anxiety about public safety? Thanks, but no thanks. Some analysts predicted a speedy sale....

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