You are here

Dirty truths emerge over how P&G works

Major owner wants consumer products giant to pursue new brands and restructure, but company scoffs at plan

BT_20170908_CPPG8A_3075673.jpg
Trian Fund Management says that despite numerous turnaround plans, portfolio changes and CEOs, Procter & Gamble - the owner of brands including Tide - continues to suffer from eroding market share, ageing brands, high costs and executive compensation, and a "suffocating bureaucracy".

BT_20170908_CPPG8A_3075673.jpg
"Procter & Gamble Co needs to reorganise its business units, invest in smaller, high-growth brands and prioritise its digital strategy." - Billionaire Nelson Peltz, in a 93-page plan for modernising the company.

New York

THE world's biggest consumer products maker is being pressured by one of its largest shareholders to set aside "suffocating bureaucracy" and pursue new brands and online sales.

Procter & Gamble Co (P&G) needs to reorganise its

sentifi.com

Market voices on: