Etsy, under pressure, beats estimates with more shopping

New York

ETSY Inc kept its word to investors and eked out a small boost in its growth rate by luring more shoppers and getting them to spend more on its site for unique, small-batch goods.

Gross merchandise sales, the total value of goods that pass through Etsy's platforms, grew 13 per cent to US$766.4 million in the third quarter - bigger than the 12 per cent increase in the previous period - and meeting the company's August prediction.

Investors watch GMS closely to determine whether Etsy can expand its marketplace and com…