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Iconic American snack maker Hostess eyes public listing

Move comes as US food industry's sales and profit are slumping

Published Wed, Jul 6, 2016 · 09:50 PM
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HOSTESS Brands LLC, the baker of Twinkies and Ding Dongs, plans to become a publicly listed company, marking a revival for an iconic American baker that just three years ago was facing liquidation.

The company will go through a complex deal on its route to becoming public, with investors including Alec Gores's firm ponying up US$725 million. The baker's owners - private equity firm Apollo Global Management LLC and investor Dean Metropoulos - will own 42 per cent of the new company, which will be renamed Hostess Brands Inc.

The deal marks a comeback for a brand that was close to extinction before Apollo and Mr Metropoulos bought it out of bankruptcy in 2013. Hostess was founded in 1919 and gained popularity …

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