You are here

JD.com reports 496.4m yuan Q2 loss after spending to drive sales

E-tailer's income shaved by shopping subsidies and more marketing spending to attract new customers

BT_20170816_NSJD16_3037081.jpg
JD.com says the increased costs will likely occur in Q2 and Q4 each year as the e-tailer goes for two "Christmas- style" discount events on June 18 and Nov 11.

Beijing

JD.COM INC posted a wider quarterly loss as China's second-largest online mall boosted marketing spending to drive sales at its mid-year shopping promotion.

The net loss was 496.4 million yuan (S$101.6 million) for the three...

sentifi.com

Market voices on: