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Michael Kors wants you to feel like you met Michael Kors
Firm is revamping stores and training sales associates to deliver personalised style ideas from namesake designer
Above: Designer Michael Kors and singer Sara Bareilles acknowledging guests during the Michael Kors Spring/Summer 2018 collection at New York Fashion Week in the Manhattan borough of New York City on Sept 13.
PHOTO: REUTERS
Above: Model Kendall Jenner presenting creations from the Michael Kors Spring/Summer 2018 collection.
PHOTO: REUTERS
New York
MICHAEL Kors Holdings Ltd's turnaround plan hinges on making its customers feel like they're being personally dressed by its namesake designer - even if they aren't.
The company is revamping stores and training sales associates to deliver personalised style ideas that are
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