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Nike, Adidas replace big-name luxury as China goes casual

Popular foreign sportswear brands safer bets for those wondering about political implications of purchases

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Competition from Nike (above), Adidas and other foreign brands is hurting many Chinese homegrown brands, with order growth down from high double-digits in 2015 to low-to-mid double-digits in early 2016.

BT_20160616_DNLUXURY16A_2336829.jpg
Competition from Nike, Adidas and other foreign brands is hurting many Chinese homegrown brands, with order growth down from high double-digits in 2015 to low-to-mid double-digits in early 2016.

Hong Kong

FOR Beijing resident Alex He, the cost of a trip to the mall can easily top US$3,000. Mr He, 29, works in the finance industry and while he doesn't regularly go shopping for clothes, "when I do shop", he said in an interview, "I buy a lot".

Recent purchases include

sentifi.com

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