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Mass Participation World conference returns with inaugural awards

There are great opportunities for events that truly engage with customers on a year-round basis and create fantastic experiences with the event at the core. It has to be about way more than just the run or the ride. Organisers that get this right will grow and prosper," says Mr Robb.


RARELY does a week go by in Singapore without some sort of mass participation sports event such as a long-distance race or a fun run taking place across the country.

Chris Robb, the co-founder and organiser of the upcoming Mass Participation World (MPW) conference that...

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