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Spicing up food conversations

Sheere Ng explains how she came up with the idea of having two strangers exchange their personal sambal recipes along with the memories associated with them.

Published Thu, Apr 14, 2016 · 09:50 PM
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Have you caught a whiff of something and suddenly being struck by a sense of deja vu? If the sense of smell can evoke such a strong sense of nostalgia, imagine how much more the sense of taste can do.

Sheere Ng, who runs writing studio In Plain Words with her fiancé, was moved to start a non-commercial project involving food and its association with memories after she finished a Masters in Food Studies programme at Boston University a few years ago.

She says: "Learning abou…

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