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Don't Bank On It
Published Thu, Jun 14, 2018 · 09:50 PM
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In 1947, after World War II, philanthropist and millionaire Aw Boon Haw, of Tiger Balm fame, decided to open a different sort of bank. Chung Khiaw Bank dedicated itself to serving the 'small man', instead of catering to only the top tier of society.
It was innovative and inclusive; for example, its collaterals and marketing materials were not just in Chinese, but also included Englis…
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