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Learning how to engage millennials

An upcoming seminar organised by sgsme.sg will discuss why organisations should see millennials as stakeholders and consumers and how to reach out to them.

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"We should give them (millennials) a bigger voice. We should have a much closer relationship with millennials as consumers because they are the future," says Sweet's chief sweet officer, Damien Bray.

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EngageRocket CEO and co-founder Leong Chee Tung will be one of the speakers at the seminar.

MILLENNIALS will soon surpass baby boomers to become the most powerful consumers on the planet. But what does it take to get through to them?

That issue is the topic of discussion at Engaging the Millennial Customer and Colleague, an upcoming seminar that will be held on July 9 at the...