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SAP to set up innovation centre in Singapore

GERMAN software major SAP announced on Friday its plans to expand innovation capabilities in Singapore with an innovation centre by the end of 2014.

The SAP Innovation Centre will focus on delivering breakthrough innovations in the areas of smart cities, industry, health care and digital consumerism.

SAP said the centre will aim to foster local economic opportunities by identifying untapped markets and customer needs and create innovative, user-centric products. It will do this through co-innovation with SAP customers and partners and research collaboration with the local universities.

The company expects the centre to fuel the start-up ecosystem by providing local startups with the latest technologies and offer them market access to expand their reach.

SAP will also tap the IT ecosystem across the region to identify ideas at an early stage and leverage access to a large pool of young talent in the region, an SAP official said.

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The Singapore Economic Development Board (EDB) welcomed SAP's expanded presence in Singapore, saying that this will reinforce the country's position as a digital-innovation capital for companies and industries.

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