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Fuelling the future

Neste president and chief executive Peter Vanacker says the company’s move towards clean fuel is driven by its desire to contribute to the sustainability of the planet.

"It's all about how you value the importance of sustainability and reducing the carbon dioxide footprint. When we are looking at that, we are not looking at it from a volume-price point (of view), more from a value point of view. And some companies value that quite highly." - Peter Vanacker.

WHEN one thinks of reasons to join oil firms, "creating a healthier planet for the next generation" does not instantly come to mind - although that is Neste president and chief executive officer Peter Vanacker's answer.

But then, Neste is no ordinary oil firm. Founded in 1948 as Finland's...

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