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Fuelling the future

Neste president and chief executive Peter Vanacker says the company’s move towards clean fuel is driven by its desire to contribute to the sustainability of the planet.

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"It's all about how you value the importance of sustainability and reducing the carbon dioxide footprint. When we are looking at that, we are not looking at it from a volume-price point (of view), more from a value point of view. And some companies value that quite highly." - Peter Vanacker.

WHEN one thinks of reasons to join oil firms, "creating a healthier planet for the next generation" does not instantly come to mind - although that is Neste president and chief executive officer Peter Vanacker's answer.

But then, Neste is no ordinary oil firm. Founded in 1948 as Finland's...

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