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When head and heart unite

From fortified rice to Project Clean Cow, the nutritional products arm of Dutch MNC Royal DSM proves a company can tackle the world's biggest health and sustainability issues, and do well, says DSM Nutritional Products' president and CEO Christoph Goppelsroeder.

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"I am hugely interested in innovation, and when that can be connected with doing something good, it's extremely rewarding. And the older you get, the more rewarding things tend to play a big role in your life. It's not only about career or being first, it's more about what you leave behind, what you can do to make the world a better place." - Christoph Goppelsroeder.

MAKING a business out of environmental protection and humanitarian aid sounds counter-intuitive. Aren't such causes costly, resource-intensive endeavours, while business is all about efficiency and returns on investment? Not so, says the head of DSM Nutritional Products (DNP), a business group...

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