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Japan's cutesy kei cars hit bumpy road

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With Japan's changing demographics and little chance of success overseas, except in emerging markets, keis may never reclaim their peak.

Tokyo

YOKO Kojima loves zipping around Tokyo in her Daihatsu Tanto with its tiny wheels and pint-sized engine, but Japan's beloved kei cars may have a rocky road ahead despite a legion of loyal fans.

Sales of the cutesy box-shaped cars, a staple of

sentifi.com

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