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New Toyota Century is Japan's challenge to Rolls-Royce, Bentley

While it looks remarkably similar to the outgoing car, the third-generation Century actually features all-new bodywork. And, in a nod to increased emissions and efficiency regulations, the new car features a new hybrid V8 engine.

New York

TOYOTA has just introduced a new Century. This is a big deal. The Toyota Century is the most exclusive car in Japan. Introduced in 1967 and named for the 100th birthday of company founder Sakichi Toyoda, the Century defines top-tier Japanese luxury, the kind reserved for heads of...

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