Recipes for innovation, if you dare

This book has content for every leader to ponder. But which of Netflix's practices can be replicated, adapted or dropped entirely?

FOR a book that advocates dismantling rules, No Rules Rules: Netflix and the Culture of Reinvention comes with rather specific instructions on how to run an innovative, high-performing company in a constantly changing world. Its recipes, however, are not for the weak of stomach.

Build talent density: First, fire your average employees, and do so quickly - don't bother with a performance improvement plan. Pay top-of-market for talent, but only for the best. No more bonuses or salary bands: the former tethers already-motivated employees to quickly outmoded targets, while the latter just leads to wage stagnation.

Begin removing the rules: Now that you have a team of "rock stars", give them virtually...


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