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Maxi-Cash expands into gold jewellery retail

Pawnbroker launches its LeGold range with over 20,000 new jewellery pieces to give buyers more choices

Published Thu, Aug 4, 2016 · 09:50 PM

Singapore

MAXI-CASH has made headway into the retail business by offering customers brand-new 916/999 gold jewellery with its new LeGold range.

This is in addition to the pawnbroking chain offering second-hand jewellery items from its pre-existing pawnbroking business. The LeGold range of gold jewellery, which launched on July 29, is aimed at giving buyers more options when shopping for jewellery.

Maxi-Cash CEO Ng Leok Cheng said the move was in response to high customer demand for gold jewellery. "We have seen higher growth in sales for our pre-own…