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Mr Bean's royal Cinderella tale

The soya milk chain has gone from strength to strength in the past 20 years to become an extensive local and regional chain.

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"The thing I'm most proud of is being able to bring a humble product like soya milk from a hawker stall to shopping malls, hospitals, even the airport at one stage . . . Besides, the humble soya bean is a very vibrant product, from which many other core products can be developed . . . I don't need anything else. I want to create a kingdom of soya." - Mr Loh

CHEERY cartoon stickers adorn the walkway leading up to Super Bean International's headquarters in Sims Drive. At the front door, employees and visitors have to remove their shoes before entering the brightly coloured, carpeted office - not something you'd quite expect in an otherwise industrial