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Soo Kee moves into Thailand with its bridal jewellery brand
It signs MOU with Thailand's Aurora to form JV company with initial paid-up capital of 30m baht
Published Thu, Feb 9, 2017 · 09:50 PM
Singapore
CATALIST-LISTED Soo Kee Group is expanding into Thailand by bringing its bridal jewellery brand Love & Co there through a joint venture.
With the Thai jewellery market a fragmented one, and no brand catering to the bridal jewellery segment, Love & Co stands a good chance of becoming a market leader there, said its CEO Daniel Lim.
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