UOB offers back-to-basics investing plan

Singapore

INTERACTIVE touch screen displays that help investors plan their finances and a ceiling-to-floor multi-media wall displaying educational videos in an open setting. This is what customers who visit the United Overseas Bank (UOB) at Suntec City will experience as the bank refreshes its image.

The Suntec revamp is part of the bank's wider plan to promote a new back-to-basics investment product it calls UOB Income Builder, targeted at consumers who find investing daunting.

Dennis Khoo, UOB's head of personal financial services for Singapore, said the new wealth management approach, mooted late last year, is based on the principles of time, diversificati…