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Alibaba's Lazada braces for brawl with Amazon in South-east Asia

Region's largest e-commerce site is rolling out a series of initiatives in anticipation of US giant's entry
Friday, December 16, 2016 - 05:50

40879410.1 (40881847) - 15_12_2016 - SINGAPORE LAZADA REDMART.jpg
Maximilian Bittner, chief executive officer of Lazada Group SA, poses for a photograph in Singapore, on Dec 6, 2016. Alibaba Group Holding Ltd and Amazon.com Inc are about to clash in South-east Asia. And Lazada Group SA, which Alibaba bought this year for US$1 billion, will be right at the heart of that conflict.

Singapore

ALIBABA Group Holding Ltd and Amazon.com Inc are about to clash in South-east Asia. And Lazada Group SA, which Alibaba bought this year for US$1 billion, will be right at the heart of that conflict.

South-east Asia's largest e-commerce site is rolling out a series of

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