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Burger King floats McWhopper of an idea

It asks archrival McDonald's to join forces for a day for non-profit Peace One Day

Published Wed, Aug 26, 2015 · 09:50 PM
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New York

BURGER KING'S mascot, "The Burger King," is seeking a truce, albeit temporary, with Ronald McDonald.

In full-page ads running in The New York Times and the Chicago Tribune on Wednesday, Burger King, a perennial also-ran in the burger races, has asked McDonald's, its battered but still potent archrival, to join forces.

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