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China's Bright to sell Weetabix to Post Holdings for US$1.76b

Wednesday, April 19, 2017 - 05:50

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The sale, if completed, would mark the end of Chinese ownership of the British cereal maker after Bright took control of the company from Lion Capital in 2012 amid a major overseas push.

Shanghai

CHINA'S Bright Food Group Co Ltd has agreed to sell iconic British cereal brand Weetabix to US cereal company Post Holdings for US$1.76 billion, a spokesman for the Chinese conglomerate said on Tuesday.

The sale, if completed, would mark the end of Chinese ownership of the

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