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'Foreign invaders' threaten struggling Australian media

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With the market near-saturated, analysts say US and UK media giants, with their deep pockets and mostly free online content, are eating into the advertising revenue of Australia's local media.

Sydney

AUSTRALIA'S role as a testing ground for global media giants such as The New York Times, and Britain's Daily Mail and The Guardian could hasten the decline of embattled local players as they fight for eyeballs and advertising dollars, analysts warn.

With traditional sources

sentifi.com

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