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Germany's new electronics king has Amazon in his sights

Ceconomy's CEO Pieter Haas says the firm holds the top position in nine of its 15 nations and is eyeing expansion

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Mr Haas says the separation of functions allows Ceconomy to focus completely on consumer electronics and gives it full visibility.

Frankfurt

THE creation of Europe's largest free-standing consumer electronics retailer is set to prompt a wave of mergers and acquisitions as the company seeks to keep Amazon.com Inc at bay.

The parent of Germany's MediaMarkt and Saturn, which began trading on Thursday under a

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