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In the front seat of chairs for gamers

Secretlab, started by 2 young S'pore men, are gaining quite a name with their specialised chairs

Secretlab founders Alaric Choo (left), who is technical director, and Ian Ang, who is the firm's managing director. A few months after the firm's chairs entered the market, copycat versions started popping up on online merchant sites.


IN LESS than a year, local gaming accessory start-up Secretlab has sold over S$2 million worth of its luxury gaming chairs in Singapore and Malaysia, and it is now looking at repeating that success by expanding into Australia.

While the company's Secretlab Throne and