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J&J sells popular Splenda sugar substitute to Heartland Food

Published Wed, Aug 26, 2015 · 09:50 PM

New York

JOHNSON & JOHNSON (J&J) on Tuesday said it was selling its widely used Splenda sugar substitute to privately held Heartland Food Products Group in order to focus on other consumer brands.

J&J introduced Splenda in 1999, whose slogan "Made from sugar so it tastes like sugar", helped it to grow into a brand with …

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Companies & Markets

J&J sells popular Splenda sugar substitute to Heartland Food

Consumer & Healthcare

Gazelle Ventures makes cash offer for No Signboard shares at S$0.0021 apiece

P&G raises annual core profit forecast on resilient demand, price hikes

Cordlife calls for trading halt after shares sink to all-time low, pending announcement

Marina Bay Sands Q1 profit surges 51.5% to US$597 million on tourism boom

Swiss watch exports plunge as China and Hong Kong demand dries up

Cutting the cord?: Events leading up to Cordlife’s MOH suspension and arrests of its directors, ex-group CEO

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