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Nike sales, forecast for orders disappoint while Adidas gains ground

Strong US dollar, excess inventory hurt Q4 sales and margins
Thursday, June 30, 2016 - 05:50

Nike sales in its home turf, North America, were flat, weighed down by a fall in apparel and equipment sales. Footwear sales inched up 2 per cent.


NIKE Inc's quarterly revenue growth and its forecast for future orders missed analysts' estimates, underscoring the sportswear maker's struggle to fend off competition from Adidas and others, especially in its home turf of North America.

Nike's shares, already the third

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