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P&G to sell beauty brands portfolio to Coty

Deal, worth US$12.5b, will include 43 brands such as Wella, Clairol

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PRODUCT FOCUS: The deal is part of P&G's efforts to shed more than 100 brands and focus on about 10 core product lines, such as Tide.

New York

CONSUMER products giant Procter & Gamble has agreed to sell its portfolio of 43 beauty brands to beauty products maker Coty for US$12.5 billion, the companies announced on Thursday.

Included in the deal are professional salon and retail hair products, such as Nice 'n