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S Korea cosmetics makers see the beauty of China

Chinese consumers baulking at rising yen are their biggest foreign buyers

Published Tue, Jul 12, 2016 · 09:50 PM
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Hong Kong

CREAMS made of snail slime and sea-kelp face masks might not seem big money-spinners but they are exactly the kinds of products that have made South Korean cosmetics makers some of the nation's hottest investments.

The issue is that it is going to take more than cool packaging and heavy discounting to keep Chinese shoppers, their biggest customers, happy.

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