Unilever sends frightening message on deteriorating global growth
It sees no "improvement in market conditions in 2015" after weakest sales rise in 10 years last year
New York
THE International Monetary Fund just slashed its global growth forecast by the most in three years. But for a really frightening insight into how policy makers are failing to resuscitate the global economy, take a look at the worsening prospects of a company that sells US$56 billion of stuff to consumers every year.
Unilever, which peddles everything from margarine to deodorant to laundry soap in every country around the world, is having a hard time increasing revenue. Its 2014 sales improvement was the weakest…
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