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Whisky and bourbon to bring cheer to global spirits market

Vinexpo head says consumption of brown spirits will rise more than others by end-2018

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CHEERS! A study projects white spirits will remain the most popular drinks but their expansion will weaken or slow by 2018, while whisky and bourbon will rise 8.8% and 19.3% respectively.
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Paris

THE growing popularity of cocktails will drive consumption of brown spirits such as whisky and bourbon to rise more than other types of alcohol by end-2018, says the head of international wine trade show Vinexpo.

White spirits would remain the most popular drinks but their