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Working women in Japan driving demand for wine

Chilean vintners are the biggest beneficiary of the booming wine market
Thursday, February 9, 2017 - 05:50

Japanese consumption is a fraction of the 40.2 litres of wine the average person in Portugal swills in a year and much less than the 8.6 litres Americans knock back.


JAPAN'S swelling ranks of working women have grape growers 10,000 miles away cheering.

Chilean vintners have emerged as the biggest beneficiary of Japan's booming wine market. Their low-priced, fruit-driven product has found a receptive niche among women in their 40s and 50s

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