New York
IT used to be a choice: follow your conscience or chase returns. But now one Southern California startup is betting its strategies can deliver both kinds of value - market and ethical.
Swell Investing, a digital investment platform incubated by Pacific Life Insurance Co, has created several portfolios of stocks that it says reflect causes such as green technology, clean water and disease eradication. Like many so-called ESG funds that focus on a company's environmental, social and governance actions, Swell says its strategies seek to outperform established values-based mutual funds and exchange-traded funds - and keep their moral compass at the same time.
The difference between Swell and...
Keyword added to your list