S'pore SMEs urged to work hard at differentiating themselves

Dresden, Germany

SINGAPORE companies, especially the small and medium-sized enterprises (SMEs), must work hard at differentiating themselves in order to avoid being overtaken by the competition.

Making this point was International Enterprise (IE) Singapore's assistant chief executive officer Satvinder Singh who said that Singapore was still at a nascent stage in terms of its companies actively tapping the vast amount of research and knowledge in other parts of the world.

IE Singapore is a statutory board under the Trade and Industry Ministry that facilitates the overseas growth of Singapore-based companies and pr…