Tech and data key to transforming the travel trade
Annual industry event hears ways in which visitors can get info easily and better deals for more enjoyable trips
Singapore
THE tourism industry can use technology to sharpen marketing efforts, refresh tourism products and transform business processes for greater productivity, Trade and Industry minister S Iswaran said.
"Data, and our ability to harness this resource, is going to be a defining feature of how we go forward," he said in a speech at the annual Tourism Industry Conference.
KEYWORDS IN THIS ARTICLE
BT is now on Telegram!
For daily updates on weekdays and specially selected content for the weekend. Subscribe to t.me/BizTimes
International
Chinese firms are investing abroad at fastest pace in eight years
Sri Lanka’s economy expected to grow 3% in 2024, central bank says
Yellen says US can bring inflation down without hurting jobs
US dollar briefly falls versus yen after GDP data
US weekly jobless claims unexpectedly fall
US economic growth slows more than expected in Q1