Customer satisfaction at all-time high in S'pore
Data from SMU's Institute of Service Excellence shows index reaching 71.8 points out of 100, with 11 sectors of the economy measured.
IN A significantly positive development for the Singapore economy, customer satisfaction has hit an all-time high in the country. This is despite the complaints over slips in customer service that are voiced by some sections of the public from time to time.
New data from the Institute of Service Excellence at the Singapore Management University shows that the Customer Satisfaction Index of Singapore (CSISG) it produced hit 71.8 points (on a scale of 0 to 100) last year. There was a 2.4 per cent gain, over the 70.2 score recorded in 2015.
The uptick in customer satisfaction last year was led by improvements in finance and insurance, and healthcare sectors primarily. Of the 11 sectors of the economy measured in 2016, all but the logistics and private education sectors registered year-on-year increases in score. The results of the finance and insurance, and healthcare sectors, which were studied in the fourth quarter of 2016, were recently released by the institute along with its overall 2016 findings.
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